FTC Turns Its Gaze From GoogMob To Apple And iAds
I would love to be a fly on the wall at the FTC. A few weeks ago the agency grudgingly decided not to pursue its lawsuit to prevent the Google-AdMob deal on the purported basis that Apple’s entry into...
View ArticleTron: Legacy Tie-ins Launch iAds for iPad, Yahoo Search & Virgin’s Project...
Walt Disney Co.’s new Tron: Legacy movie is proving to be a strong marketing vehicle for tech companies who want to promote the potential of their online display products. Disney has partnered with...
View ArticleWWDC Update: iRadio To Be Free… With iAds
Apple reportedly plans to make its pending iRadio streaming music service free for users — in part by redirecting its moribund iAd mobile-advertising platform to support it, Bloomberg’s Adam Satariano...
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